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User- Generated Content 101- What Is it and How to Use It

User- Generated Content 101- What Is it and How to Use It

User-Generated Content is one of the most popular forms of content on social media. What is User-Generated Content? User-Generated Content (UGC) is content such as photos, videos, testimonials, reviews, etc, produced by the brand's audience rather than the brand...

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FREE Social Media Tools Your Brand Should Use Right Now!

FREE Social Media Tools Your Brand Should Use Right Now!

​One thing is sure; your brand must have a social media presence. If you're a small business, managing social media with a small team, you might find it challenging to find software and tools that are cost-effective. Here are several must-have tools that are entirely...

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How to Tweak Your Social Media Messaging During A Crisis

How to Tweak Your Social Media Messaging During A Crisis

Social Media can help expand the reach of your message. A social media strategist has experience piecing together content for each platform and knows how to map out your messages strategically. But what happens when your brand finds itself dealing with a crisis? Take...

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Why Social Media is Important in Crisis Communication

Why Social Media is Important in Crisis Communication

In today's society, we can break any news about our brand right at our fingertips. Social Media has changed the way to receive real-time news and event updates. Consumers & attendees will more than likely flood your DMs and message inboxes first, asking questions...

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Reasons Why Your Brand Needs a Social Media Strategy

Reasons Why Your Brand Needs a Social Media Strategy

When thinking about your social media, does it give you a headache? You don’t have time for everything, but you know, without a doubt, there are many ways to improve your social media game. There’s been a whirlwind of changes in the social space this year.  Facebook...

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Five Instagram Schedulers You Should Try

Five Instagram Schedulers You Should Try

Many marketers automate their brand's social media posts. Scheduling out social media postings, specifically Instagram posts, will not only save you time but will also help for maximum engagement. Others would possibly take to instagram stories for a more efficient...

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Hi,I'm Christina.

I’m a social media strategist, Owner of The Social Butterfly Gal and co-owner of Hustle + Socialize.

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