Hi, I'm Christina
A three-time award-winning social media & business coach & TEDx Speaker
I wanted to be seen and heard.
Starting both of my companies was an accident. Growing up, I was obsessed with two things: broadcast journalism & the internet. I was fascinated with the digital world, so I built a community online through platforms such as,AOL & Myspace. When I struggled to find a job in the TV News industry, I decided to pivot into public relations & social media marketing. I created a blog called “The Social Butterfly Gal.” I was unapologetically SHOWING UP, PROVIDING VALUE, PROVIDING MY EXPERTISE, AND BEING VISIBLE AS CAN BE!
The blog turned into launching my two award-winning companies, SBG & Hustle + Socialize. Since 2015, I’ve impacted THOUSANDS of minority-owned business leaders + young Latina girls through 1-1 & group coaching, the Hustle + Socialize conference & community, mentoring, and professional speaking & trainings, which ultimately led to the TEDx stage.

Passion
Passion is connected with your purpose. Therefore, I align with individuals and companies who are extremely passionate about their industry, their work, the people they serve, and the more significant impact that comes with the commitment, energy, and motivation to create your vision of success.
Connection
It takes a community of people to build a thriving business & life. It takes connection. Little connections make a big difference– which is why I champion collaboration. I pursue opportunities that empower people by building community, forging new and innovative partnerships and leveraging my SBG/H+S network for building legacy.
Transformation
My leadership style is transformational. I aim to inspire change, growth and motivate through vision and focus. I take ownership and responsibility for all thoughts, actions, and committed to active listening techniques so that individuals & peers members feel seen, understood and respected.
Innovation
I align the most with individuals who value innovation. It is important to inspire confidence & for me to work & partner with those who have a growth mindset, who constantly look for opportunities to do things differently and are always open to new ideas, no matter where those ideas may present themselves. We are not here to play small.
Trusted By:
Thank you for the incredible inspiration during your training last night. It has helped me to continue to shift my mindset with my content strategy
I felt deeply connected and inspired by your social media training. I am in deep admiration for your Hustle + Socialize Conference, mission, and content. YOU have inspired me to do more for minority-owned businesswomen.
You brought so much value and knowledge! I am eager to start leveling up my marketing game after this training. Thank you for being a Latina inspiration, because we all know how hard it can be.
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