In this is guide, you will be provided with updated social media image dimensions and a few quick tips to help you decide which image best fits each social media platform.
Profile Picture: 180 x 180 (Displays 170 x 170 on Desktop)
Profile photo will appear on the page as 170 x 170 pixels on a desktop
128 x 128 on smartphones, and 36 x 36 on most feature phones.
Photo thumbnail will appear throughout Facebook at 32 x 32 pixels.
Cover Photo: Image Size: 820 x 312
Appear on the page at 820 x 312 pixels. Anything less will be stretched.
Displays at 820 x 312 pixels on a desktop and 640 x 360 pixels on smartphones.
Business Page dimensions are the same as personal accounts.
Newsfeed Image: Recommended upload size of 1,200 x 630 pixels.
Event Image: Image Size:1920 x 1080 (Recommended)
Facebook will scale down to minimum dimensions: 470 × 174.
Shows in the feed: 470 × 174.
ProTip: One thing to remember when choosing your Facebook photos is that there is a difference between how items will display on your personal timeline and how things will display in a user’s newsfeed.
The more people engage with your post, the more likely it is that the rest of your followers and their followers will see that activity.
Profile Photo: Image Size: 400 x 400 (Displays 200 x 200)
Cover Photo: 1,500 x 500
Twitter Feed Photo Image Size: Minimum to appear expanded 440 x 220 pixels (a 2:1 ratio). You can tweet up to 4 images at one time.
ProTip: Your Twitter profile photo is the main image that represents you or your brand. It’s going to be seen across the site in many places by many people so make sure it’s of the highest quality.
Make sure Twitter displays the portion of the photo you want followers to see by setting the width of your image to fit the minimum requirements. Also, horizontally center your content to avoid odd cropping.
Profile Picture: 110 x 110
Photo Thumbnails: 161 x 161
Instagram Stories: 1080 x 1920
ProTip: Instagram is all about the images and videos presented in your followers’ feed. Instagram higher resolution photos when taken from the native application. If you decided to upload a photo or video from any other device, the resolution would be much lower.
Personal Profile Image: 400 x 400 (Recommended)
Personal Background Image: 1584 x 396
Company Square Logo: 60 x 60
Company Cover Image: Between 1536 x 768
Banner Image for Company Pages: 646 x 220 (Minimum)
About The Social Butterfly Gal: I’m Christina Jovanna Olivarez, founder of The Social Butterfly Gal. I’m a social media consultant, online marketing expert, & community builder. SBG helps established brands achieve greater visibility online with intentional social media strategies. I’m also the co-founder of Hustle + Socialize, a conference & community for women entrepreneurs. In between the sips of coffee and social media notifications, you will find me living up to my brand name; being a social butterfly; attending various networking and local events around San Antonio, TX. Follow me on Instagram @TheSocialButterflyGal
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